How to tell if your ‘about page’ stinks

Does your about page stink?Find out in just 3 seconds by doing the YES/NO test:If your about pageA) is only about your mission and visionorB) is only about … YOU… then it stinks.Pardon my language. Just being straight up honest witcha!The good news is: You're not alone. Most about pages actually stink a bit. Mine

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 Camilla Grøn

Piss people off (and watch your sales explode!)

Okay, my headline might sound a little controversial.“It makes no sense,” I hear you say, “Why would I want to piss people off? And how could I possibly expect them to buy from me after doing THAT?”You're right. Of course, you're right.The thing is, that’s the exact reason why you should piss people off.Why? Because you

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 Camilla Grøn