Does your about page stink?Find out in just 3 seconds by doing the YES/NO test:If your about pageA) is only about your mission and visionorB) is only about … YOU… then it stinks.Pardon my language. Just being straight up honest witcha!The good news is: You're not alone. Most about pages actually stink a bit. Mine


By Camilla Grøn

Okay, my headline might sound a little controversial.“It makes no sense,” I hear you say, “Why would I want to piss people off? And how could I possibly expect them to buy from me after doing THAT?”You're right. Of course, you're right.The thing is, that’s the exact reason why you should piss people off.Why? Because you


By Camilla Grøn